A different kind of philosophy
Growing up and living in Finland, our journey began with culture - with wild blueberries, clean air, and a culture that never makes a big deal out of doing what’s good for you.
We didn’t want another wellness brand full of pressure. We wanted to create something for the everyday person. A drink that has enough goodness to keep you going without overdoing it.
Just Finnish wild blueberries, done right. We hope you feel it too.
Taija & Jacinda
not just an ingredient
Drinks built around a real superfood. Wild Bilberries.
Your body deals with stress every day. Antioxidants help it push back. Wild Bilberries are filled with the natural compounds that support your body's own defence systems, helping you feel less run-down and more like yourself.
Grown wild in harsh conditions, bilberries pack significantly higher anthocyanin concentrations than farmed blueberries. Meaning more potent antioxidants.
Packed with a variety of polyphenols, plant compounds that develop in low light harsh winters, and the summer midnight sun. The result: a denser, more complex compound profile.
ingredients for an impact
Our Values
We exist to help busy people drink well without compromise. You don't have to choose between enjoying life and living healthingly. Our mission is to share a piece of Finland with the world in convenient, accessible forms.
The kind of healthy that’s easy to stick with and never tastes like a compromise.
why we're super
The wild Finnish bilberry. Bigger antioxidants, smaller berry.
Wild Bilberry
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Cultivated blueberries
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Anthocyanins
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Average 4x higher concentration
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Lower, more variable levels
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Pigment
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Skin & flesh
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Mostly skin only
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Farming
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None. Never sprayed or fertilised
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Often treated with pesticides & fertiliser
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Size
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Small & Concentrated
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Bred for size & shelf life
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